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Chantecaille Contributes to Saving African Elephants

In case you were wondering, August 12th is World Elephant Day! Elephants are the planet’s largest living land mammals; they symbolize strength, wisdom and intelligence. Sadly, the threat to elephants from ivory poachers is greater than ever with an estimated 38,000 African elephants killed annually – a rate that left unchallenged would see elephants wiped out by 2025! This season, Chantecaille presents the L’Éléphant Palette, and to help save this ancient species from extinction.

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Chantecaille has printed a QR code on the back of each palette’s box, and by scanning the QR code with a smart phone’s QR scanner app, you’ll be directed to the screen seen below which will provide a link to foster an orphan elephant. On the David Sheldrick Wildlife Trust’s interactive site, you can choose an orphan based on their origin and age. As a David Sheldrick Wildlife foster parent, you will receive a fostering certificate that includes a detailed profile and photograph of your adopted orphan. You will also be granted access to your baby elephant’s ‘Keeper’s Diary’ filled with daily calendar entries and monthly photos. Along with the update you will be sent a collectable, monthly watercolor of your adopted elephant hand painted by the talented Angela Sheldrick.

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Now, about the gorgeous palette! Inspired by the Fall runway trends and tireless efforts of The David Sheldrick Wildlife Trust, Chantecaille has created L’Elephant Palette – A lustrous eye palette that fuses on trend colors from both the catwalk and the Kenyan grasslands with simplicity, in an innovative and wearable way.

Client | Chantecaille

Ivory – a soft pearly beige inspired by the African Elephant’s tusks
Grasslands – an on trend green inspired by the color of the lush savannah grass after the rainy season
Red Earth – the eye color of the Fall runways is a strong copper that mimics the rich, red color of the African cliffs
Iron Ore – a glistening deep gray liner with flecks of gold, mirrors the way the mineral shimmers in the bright African sunlight.

The Chantecaille L’Elephant Palette is available at Barneys New York, Bergdorf Goodman, Fréderic Fekkai Salons, Neiman Marcus, select Saks Fifth Avenue, Bloomingdale’s and Nordstrom locations. Also available online at Chantecaille.com for $82.00.

*5% of all proceeds will be donated to The David Sheldrick Wildlife Trust.

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